Lots Of Traffic vs. The Right Traffic
Getting traffic to your sites continues to be the #1 issue people bring up. When evaluating a client’s funnel, I typically ignore their request for more traffic and diagnose the real issues which are their website, offer, or sales funnel. But once we fix those things, it’s fine to get into traffic issues. As I’ve always said, it’s not about how much traffic your get, it’s... [Read more of this post]
What’s Working, What’s Not Working
Let’s talk about some reality in today’s market. It doesn’t matter if you are online or offline. Virtual or have a physical store. We had the blessing of working in multiple markets, with diverse clients, and diverse product/service offerings. We also have our personal network of colleagues that we keep in communication with as well (people like Perry Marshall). You might be exception... [Read more of this post]
Examples Of What’s Working Now
I want to focus on what it’s taking to get people to respond on your website. You know, there was a day when you could slap up a website with an opt-in box or order form and you’d get a ton of response without any attention paid to design, copy, or the offer itself. Bad marketers could make things happen as much as the good marketers. These days, you better be on top of your game,... [Read more of this post]

